(Shop: Monochromatic Styles / SS14)

There’s no doubt that we love color blocking (a trend always present in all our collections!). The bolder the better and even match-y prints all over is back in style. For Spring 2014, we were inspired by the 60′s & 70′s simple formula of wearing just a single hue head-to-toe. There’s no need to stress about mixing and matching, plus a monochromatic ensemble makes a pretty striking outfit we must say.

Create interesting looks with varied shades of a single color and select seperates that are classy and uncomplicated. Of course, if bright colors are a little too much for you, we’d opt for the softer pastel palettes or go neutral (greys, whites and blacks are easy!). Check out some street looks we like below, plus some celebrity sighting on



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An amazing full page write-up in the March 2014 issue of Catalog Magazine! Featuring our Spring 2014 story and a little more. Big thanks to the writers, we are thrilled! If you haven’t gotten a copy of Catalog yet, hop on over here to read the full article.

Shop: All Spring’14 New Arrivals

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The AL&ALICIA Spring 2014 Collection – titled RUNAWAY WITH ME - was inspired by the Wes Anderson film Moonrise Kingdom, centered around a pair of young lovers venturing on a spiritual journey. It’s tenderly romantic, deeply charming, slightly mischievous and yields a pop culture retrospective of mid-1960s trends that is characteristic with the timeframe of the film but with an added touch of modernity.

Colors are taken from the military elements seen in the film like rust, khaki and olive as well as the faded beach scenes of river blues and delicate feminine florals.

Alicia’s most memorable scene and starting point for the collection:
“There’s a scene where the two misunderstood romantics are on a misty beach with an olive colored lantern on the right, saddle oxfords on the left and a pair of binoculars in the foreground. I just love that scene which sets the mood for our style direction this season. The entire 60s setting and quirky frames in the film was fun to explore for this collection. Suits were our very first key items and we’re playing it up in different fabrication in SS14. Our customers always love a classic piece that they can get so many uses out of. That’s the best part of it all; how most of our styles can go from work to play.”

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From all of us at AL&ALICIA, here’s wishing everyone a Happy & Prosperous Year Of The Horse! And of course, this year… our favorite Ang Bao design goes to AlsoDominie (A boutique press printing company that prints most of our lookbooks and collaterals!)  It’s so elaborate, elegant and gorgeous, definitely a keeper!


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Our Spring Campaign imagery, shot by photographer Chuck Reyes, portrays a modern day “Suzy Bishop” by integrating 60s inspired silhouettes and classic staples with feminine-masculine details. Spring 2014 also marks the fifth time working with our favorite and all-time quirky Chuck.


A big shout-out and thank you to Cheu and Belle for loaning us their lovely space and shop – Like That One – for our SS14 photoshoot. It was the perfect fit the minute we saw it and we knew it was the perfect backdrop for our Spring Campaign. Read more about Like That One here, and view more sneaks below, enjoy!


AL&ALICIA Spring 2014 Campaign
Photographer / Chuck Reyes
Model / Klaudia (AVE.)
Art Direction / Kiat & team
Hair & Makeup / Sam Ong
Styling by AL&ALICIA
Special thanks / Ally, Zhiwei, Joycelyn, Ian, Roslyn and Cheu

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Honestly, it’s a tough one whenever we source for the perfect location to shoot our campaigns given the tight timeframe and budget. And sometimes, you might not have the permission to shoot just about anywhere you fancy here on our island.

When designing Spring 2014, Alicia was largely inspired by Wes Anderson’s film – Moonrise Kingdom – and wanted to recreate that same vibe and imagery that portrayed the magic of forbidden love set against a worldly adult sense of intimacy.

If Wes Anderson movies had a scent, they would probably smell like dusty, worn books with yellowed pages. There was a certain vintage-ness to all his films and we wanted that same nostalgia in our campaign imagery. So imagine how ecstatic we were to have been given the green light by lovely owners Belle & Cheu, to shoot at their furniture store, Like That One. It was charming, but not overly seductive and was the perfect visual backdrop with it’s vintage 60s furniture and objects and mesmerizing cluttered mess.


Here, you’ll stumble upon items you’ve never seen before, like portable gramophones and turn of the century cash registers. There’s a wide range of authentic industrial wares as well as re-purposed creations with a retro flair. Definitely a spot to bookmark for those looking to add some vintage flavor to their homes. Scroll down to view our favorites or click here to see the latest arrivals!


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We really adore how the Rockstar team has put together a series of style shots and ensembles in-store with the latest pieces from our collaboration collection – Girl On The Go – paired and matched with curated accessories from their store.  Sure makes us covet the entire ensemble! Très chic!


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For our upcoming Spring.Summer 2014 Collection, we’re thrilled to have the talented DJ Cherry Chan compile and mix an exclusive soundtrack, inspired by both the film and our Spring line for your enjoyment. It’s indie and dandy rolled into one and we absolutely love it!

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