SS13 INSPIRATION

For the AL&ALICIA Spring 2013 Collection, the team took a trip to La La Land on a self-discovering journey and exploration of dreams – inspired by a little bit of riot and a devil-may-care attitude. The joyful start-of-spring feeling is channeled into a range of lightweight separates of silk cottons, chambray and tencel. These designs are clean and unfussy, daring you to mix and match in any, and every way you wish. The sophistication of the styles is set off by the collection’s spirited palette of dusty apricots, peaches and corals and complementing icy grays and dreamy blues.

“It’s emotional and it’s about being carefree. Wearing these pieces we hope, will be like living a free-spirited novel set in the La La Land of your dreams.” 

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